Bibliography Brandenburger, A.M. & B.J. Nalebuff (1996). Hamel, G. & C.K. Prahalad (1996). Competing for Coopetition: A Revolution Mindset that Combines the future. Harvard Businness School. Competition and Cooperation. Crown Business. Prats, M.J., J. Siota, T. Canonici & X. Contijoch (May, CNNMoney (May 22, 2018). Apple, Amazon y 2018). Open Innovation. Building, Scaling and Facebook van por los servicios financieros Consolidating Your Firm’s Corporate Venturing [Expansión]. Retreived from https:// Unit. IESE Business School, Opinno. expansion.mx/tecnologia/2018/05/21/apple- amazon-y-facebookvan-por-los-servicios- financieros?internal_source=PLAYLIST Interview Interview with Ricardo Arenas, CEO of Tesseract, Interview with Reynaldo Pestana Saldanha and Francisco Illescas, Chief Marketing Officer. Gama, manager of Cubo. Mexico City: IPADE, Mexico City: IPADE, February 22, 2018 March 28, 2018 Interview with Sergio Furio, founder of Creditas. Interview with Demetrio Strimpopulos, Mexico City: IPADE, February 26, 2018 BanregioLABS’s director. Mexico City: IPADE, February 26, 2018 Interview with Esteban Marín, co-founder of Dile. Mexico City: IPADE, February 12, 2018 Interview with Andrés Villaquirán, founder of Alkanza. Mexico City: IPADE, February 12, 2018 A TWO-WAY PATH 45