Simulated Reality The power of augmented and virtual reality includes immersing users in curated surroundings, replicating cities and living environments. In addition, it overlays contextual information into the physical environment of the user. This has fueled organizations to fast-track AR and VR plans to transform businesses, cities, and homes. AR and VR are built to enable users to focus on an immersive experience rather than technology. Hence, this trends hold enormous value for organizations to communicate, interact and collaborate with their users. These technologies are still in early-stages of development, but rapidly advancing. Forward-thinking organizations should begin exploring and exploiting the advantage of these tools. theConstruct’s vision is to provide a simple and effective way to automatically virtualize 3D Models regardless of the format. theConstruct employs cutting edge technology and patentable software which has been co-developed with the University of Gdansk (Polytechnica). The team has over 50 years of international experience, with a strong engineering and business track-record. Country: Poland Team: 7 4