Introduction As a pioneer of the automobile industry, Mercedes-Benz is committed to innovation and technological advancement. Their team is at the forefront of new age innovation technology in areas that affect their vehicles, mobility concepts, management, and logistics. As part of the Global automotive giant Mercedes-Benz, Mercedes-Benz Turk was looking to connect internal innovation leaders with the startup culture in the region. Its pilot-focused approach resulted in the formation of a partnership with Startupbootcamp’s alumni Thread in Motion. Their game-changing technology is already generating impact and now having one of the world’s largest automotive giant among its first customers - Mercedes-Benz Turk!