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4.2 The Top 5 Countries And Cities 4.3 Ways Of Interaction Italy 11% The data also showed the various United Kingdom 10% ways startups wanted users to Germany 10% interact with their solutions. Netherlands 10% 44% of the startups reported Spain 9% working on a solution where the main platform is mobile, while 28% reported working on a London 8% hardware product, and 27% on a Barcelona 6% desktop solution. Amsterdam 6% Berlin 5% Tel Aviv 4% “Looking closely at where What’s interesting about this For cities, the largest number of the startups were founded data is the fact that none of the IoT startups came from London, accelerator programs are based Barcelona, Amsterdam, Berlin or were based at the in Italy–eliminating potential local and Tel Aviv. Crucially, while the time of application, we bias. However, it’s important to top four places were cities with mention possible external factors a Startupbootcamp program, received applications from that could influence this: Arduino, applications were received from the open-source computer 62 different cities, indicating a 25 different countries. The hardware and software company, wider and more dispersed IoT highest proportion came was founded in Italy and could startup interest. have inspired the hardware-maker from Italy, at 11%.” movement within the region. 12 13

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